Cocchi Vermouth di Torino

Cocchi Vermouth di Torino is the 16% ABV, 750mL revival of the original 1891 recipe from Giulio Cocchi of Asti, Piedmont — built on an estate Moscato wine base with cinchona bark as the lead botanical and fire-browned caramelized sugar for its amber hue. After vanishing in the 1980s, the recipe was revived for the 120th anniversary in 2011 and became one of the most-awarded vermouths in the world's best bars. Order online from Del Mesa Liquor, San Diego, CA, and build the Negroni properly.

• ABV: 16%
• Size: 750mL
• Base: Estate Moscato (Moscato d'Asti) wine
• Recipe: Original 1891 Giulio Cocchi recipe, revived 2011
• Botanicals: Cinchona bark-led, with wormwood, rhubarb, gentian, star anise, rose petals, bitter orange, juniper
• Origin: Asti, Piedmont, Italy (founded 1891; Bava family since 1978)

The Recipe That Started the Vermouth Renaissance

Giulio Cocchi was a Florentine pastry chef who moved to Asti in 1891 and founded a spumante and vermouth house on the town's main square. His Vermouth di Torino — sweet, amber, built on Moscato — defined the Piedmontese style for a century, then disappeared in the 1980s as vermouth fell out of fashion. In 2011, the Bava family (owners since 1978) revived it from the original records, and the reissue became a protagonist of the top-of-the-range vermouth revival — voted Top Trending and Best Selling Vermouth in the World's 100 Best Bars in 2020. Vermouth di Torino is one of only two protected-origin vermouth styles in the world. Shop more vermouth and aromatized wine, and the full Cocchi collection.

Tasting Notes

Singed orange and candied citrus peel on the nose, with vanilla, menthol-tinged herbs, sour cherry, and rose petal. The palate is full and thick — balanced bitter and sweet — with cherry, menthol, stewed raspberry, and orange peel mid-palate, then earthy licorice, cocoa, and rhubarb toward a savory herbaceous peak. The finish is dark chocolate, citrus pith, and lingering herbs.

How to Enjoy

The essential Negroni vermouth, and equally at home in a Manhattan, Martinez, Americano, or Palmetto. Serve neat over ice with a twist for a proper aperitivo, or alongside cheese and charcuterie. Refrigerate after opening — it's wine-based.

Frequently Asked Questions

What is Vermouth di Torino?

One of only two protected-origin vermouth styles in the world (the other is French Chambéry). It's a sweet Italian vermouth from Turin/Piedmont — historically amber, sweet, and complex, made on a wine base with bitter botanicals.

What does Cocchi Vermouth di Torino taste like?

Candied orange, vanilla, sour cherry, rose petal, and herbs — full-bodied, balanced between sweet and bitter, with a dark-chocolate and citrus-pith finish.

What cocktails use Cocchi Vermouth di Torino?

Negroni, Manhattan, Martinez, Americano, and Palmetto — anywhere a sweet vermouth with real backbone is called for.

Build the world's best Negroni — order Cocchi Vermouth di Torino online from Del Mesa Liquor, San Diego, CA.